How It Works

Need to reach, engage and bring in more students?
Student Union (by Human Stories) is your back office content strategy and orchestration machine.

If you're on campus, you have all the storytelling assets you need. Never-ending seasonal interest. A compelling place. A cast of characters that starts with faculty, staff, and alumni...and ends with the reason we're all here. Fascinating, engaging, authentic students- each with a story tell. 

We're a team of experienced media professionals, audience development specialists, editors, video makers, writers, analysts and coordinators, with all the tools and a new approach to storytelling. We've worked with some of the biggest brands in the world, and today we only want to work with storytellers on campus.

We use the latest mobile web technology to curate your video from every channel, polish it up, tag it, measure it and centralize on a channel you own, that engages and grows your audience. A production-simplifying, story-editing, word-publishing, content-workflowing & audience insights-generating platform of tools and services that help people like you make better use their video, words and stories - and think like publishers in audience development and engagement. 

We combine data from your website, email, CRM, YouTube, LinkedIn, TikTok and Instagram to get insights into what your target audience is watching, when they're watching it, and how they're engaging with it. This data can be used to create more effective video content, publish engaging articles or newslettesr, target ads more precisely, and measure the results of your video campaigns.

We make post production and distribution easy, to get your content to all the channels that matter to your audience. Human Stories can curate a newsletter for your audience, execute a customer interview series or success stories, or find the best video library to amplify out to bigger audiences.

Based in Boulder, Colorado, Human Stories works with small businesses, journalists, educators, social storytellers, brand teams and more. Not influencers - storytellers like you who aim to expand and engage your audience.