Who should use Human Stories?

Human Stories is for storytellers. Anyone who tells stories to build an audience to support something bigger than the content itself - that's who Human Stories is for.

Human Stories is for journalists, non-profits, educators and university/college marketers, and sports teams of all sizes. You're creating to grow an audience to be informed, choose a school, follow a team, or support a mission.

There's nothing wrong with being a social content creator or 'influencer' - it appears many in younger generations actually aspire to this as a career path. 

But Human Stories specifically offers simple workflows, tools, talented human support, and services to support creators who aren't creating just to be creating. 

Human Stories combines all the tools - from video editors to social channels, data to generative AI - plus simple workflows, and people (awesome, talented people) to deliver your content. 

Do more customer stories and case studies, branded newsletters, interview series, video resurfacing (aka repurposing), podcast-to-video, and more proven audience-engaging content for any channel.

Customer Storytelling

What do MailChimp, Square, Adobe, Duolingo and Yeti have in common with New York Times, Dwell and NPR?  

Like those sustaining media brands, they think like publishers and they're expert in resurfacing their best content (written, audio, video) in many forms, and across many channels.  

Above all, their storytelling usually focuses on their most important subject- their successful or aspirational users. 

And yes- those brands have been doing it so long, you'll easily forget they had to start somewhere. What about small businesses?   Bikes Online, Kind Home Painting (Colorado) and Chris Modeo Guitar Lessons. These are the first 3 brands I saw in one social session today, and guess what? They each are committed to not only making interesting content, but orchestrating it across pages.  Maybe at a smaller and more focused scale- which is great, and even that's easier said than done.

Getting started is hard and it seems to be even harder to sustain beyond the first blog post, video, podcast episode or newsletter. We're here.